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Lecturer

Supervisor of Master's Candidates

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Date of Employment:2018-01-22

School/Department:New Media Art and Design

Education Level:博士研究生

Gender:Female

Degree:博士

Status:Employed

Alma Mater:De Montfort University

Stella Zhao

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Gender:Female

Education Level:博士研究生

Alma Mater:De Montfort University

Publications

Current position: Home / Publications

1.     Zhao, Z. and Liang, B. (2010) A Visit on Acrobatic Art School in Wuqiao: The Cultural Exchange Between China and Foreign Countries. International Talent, (9), pp.34-35.

2.     Zhao, Z., Higgett, N. & Hudson, G. (2014) The Impact of Animated Promotional Character Design on Brand Attitude. In: Proceedings of the 19th DMI: Academic Design Management ConferenceLondon, September 2014. Boston: Design Management Institute, pp. 343-363.

3.     Zhao, Z. (2019) The Corporation Between China and Thailand: An Interview of The Friendship Award Winner Wang Dongcai. International Talent, (4), pp.12-14.

4.     Zhao, Z. and Fynes, R. (2019) An Investigation on Creative Thinking of Chocolate Brand Design in the British Market. China Advertising, (8), pp.90-94.

5.     Zhao, Z., Fynes, R. & Hudson, G. (2019) An Investigation into the Significance of Brand Positioning for Development of Television Broadcasters. Art Education(9), pp.107-109.

6.     Zhao, Z. (2019) An Investigation into the Design and Narratives of Animated Cartoon Promotional Characters in the New Media Era. Art Research, (10), pp.88-99.

7.     Zhao, Z. (2020) An investigation on brand visual communication design and promotional strategy in the British ice cream market. Brand Research, (3), pp.24-27. 

8.     Zhao, Z. (2020) An investigation on detail design as business tool for brand promotion: a case study of Häagen-Dazs and Ben & Jerry's in the British market. Art Education, (11), pp. 270-273.

9.     Zhao, Z. (2021) An Applied Investigation into Cartoon Characters in Commercial Animations as a brand promotional tool. Contemporary Animation, (1), pp.62-68.

10. Zhao, Z. (2021) Discussion on the Meaning of Life in Riga International Biennial Of Contemporary Art In the Era of Epidemic Situation. World Art, (1), pp. 13-17.

11. Zhao, Z. (2021) An Investigation into the Branding of Riga City Visual Image Design on Art Nouveau. Art Observation, (4), pp.71-72.

12. Zhao, Z. (2021) Fu Shuzhong: Poetries and Paintings As Always. International Talent, (6), pp.47-49.

13. Zhao, Z. (2021) The Design of Cartoon Brand Promotional Characters in the view of ESP Strategy. Today’s Massmedia, (12), pp.119-122.

14. Zhao, Z. (2022) An Investigation into the Cartoon Promotional Character Design of Riga Art Nouveau Museum Under the Perspective of Brand Science. Chinese Art, (2), pp. 100-105.

15. Zhao, Z. (2022) An Investigation into Creative Thinking and Critical Thinking in Teaching Mode of Multimedia and Interactive Design. Art Education, (3), pp. 195-198.

16. Zhao, Z. Song, Z. and Wang, K. (2022) The Investigation into Teaching Mode of Practice-based and Research based Typography and Font Design in the New Media Era. Design, (6), pp. 84-86.

17. Jiang, Y. and Zhao, Z. (2022) Design of Popular Science Book of Portrait Stone in Wu’s Temple Based on Augmented Reality Technology. Screen Printing, (17), pp.34-37.

18. Zhao, Z. Creation of Dynamic Font Poster Focusing on Social Issues Based on Critical Thinking. Ideological and Political Cases Collection of Professional Courses in Art2022(10),37-40.

19. Zhao, Z . A Whole Life of a Bicycle: The Design, History and Narrative in Visa Dzīve Vienā Divritenī Exhibition [C].Proceedings of the 5th AHRC Connected Communities Heritage Network Symposium, Online via Zoom, February 2021. pp. 1-9. 

20. Higgett, N., Zhao, Z., Davies, S. and Tatham. Affective Digital Histories: The Glossop Times App [C]. Proceedings of The 10th International Conference on Interdisciplinary Design and Industrial-Academic Collaboration, 2017, pp. 9-23.

21. Higgett, N., Zhao, Z., Davies, S. and Tatham. Locative Digital Building App: Glossop 1880’s-2010’s. [J]. Journal of Design and Properties, 2017, (14): 59-77.